President | Chief Business Development Officer
Award-winning sales and marketing expert Marty Menard is a leading marketing advisor to national brands that include McDonald’s Canada, Sola Salon Studios, and Chairman’s Brands.
As the President & Chief Business Development Officer of GIANT Creative, Marty believes harnessing the power of data, storytelling, and technology will always have the biggest impact on his clients’ success, no matter what challenges the marketplace faces.
A former serial entrepreneur, Marty understands what it takes to build something from the ground floor and how best to invest resources for growth. He is a passionate advocate for both the agency and their clients and loves the feeling of multiple people rowing in the same direction to achieve something greater than they could do as individuals.
Known for his BIG personality, Marty is an experienced public speaker, presenting at industry conferences and panels across Canada. He hosted his own AM980 weekly talk show for four years and wrote, produced, and starred in his own Rogers TV show, which had the second-highest ratings (after London Knights broadcasts). With an extensive sales and leadership background, Marty has been published in Franchise Voice, OptiMYz, Chill Magazine, and various Sun Media publications.
Marty is Dad to a crazy, beautiful, wild beast of a daughter who fills up most of his free time. He also kicks butt on the drums and has toured the world in assorted bands, most of which you’ve never heard of.
The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man.”
~ George Bernard Shaw